Content is king! Yes, it is right now. 90% SEO efforts for contents and 10% for others including link building.
In this post, you will learn content link building strategies that generate backlinks.
The question is I have great content but how can I gain backlink?
Simple math. You have a great content and some extra efforts, you will be linked to automatically. people will find you. Google will help.
Link building with content is just another link building strategies. To be a content king, you need to be very smart that you can outsmart your competitors and creative in writing.
In a nutshell, you need to sneak around your competitors then snatch the position.
There are few steps for Content Link Building Strategies. Here are they-
First, choose a topic to write. Then go for keyword research. Google Keyword Planner is a good choice. Try to choose low competition keywords. Sometimes medium. Better if you create a long tail keyword. In common sense, definitely, your competitors also choose keywords from Google Keyword Planner. Yeah, it so obvious.
But there are some gold mines!
Suppose, when you search something in Google, did you look at the bottom of the search page? “Searches related to…” Get some ideas from here.
Besides, you can browse some related forums. See what is trending. Cool, nah?
Always select few keywords. One for primary and 3-4 keywords to use in content. Those keywords can be used as LSI.
Generally, the Google bot looks for most relevant content other than keyword stuffed articles. So, the secondary keywords will notify Google bot that you are having a useful content.
Spy on your competitors
After selecting some keywords, now it is time to sneak on your competitors content.
Check if you find any weakness in content. Check their content information source, infographic. If you feel they are lacking something, YES it’s time to move on. Write just better content.
Another important thing is skyscraping. It means do bigger. Suppose your competitors assess 10 cause regarding topics. You got to go for 15 cause per say. People love to see more.
Write content, Even better
Write and write. better content.
The most important thing in content link building is content quality. Write better content and beat your competitors. Simple rule.
To do that, you need to be very smart and creative. As already you know the flaw of others content, now apply your smartness imagination to create even better one. Apply various techniques that can help you build useful articles that people link to.
For the better title, search on BuzzSumo or Reddit or just Google the relevant topic. You will definitely get the ideas for the title tag.
Use image and infographic to represent data. Data presentation is everything for your articles that people actually look for and love to. As you can add a keyword in images as alternative text so it’s great to put images and infographics.
1000 words post generally great for Google ranking. Google bot loves big relevant articles. So, try to elaborate everything. Make sure you are making the post that makes sense.
Make Social signal
After writing an awesome content, it’s time to let the world known.
Ping it! If you are using WordPress, then the post will be automatically pinged after publishing. Also, you can manually ping it on Pingomatic.
Share your content on social networks giants like Facebook, Twitter, Google+. Share the story on your Facebook page will be also helpful.
Share your infographics and images on Pinterest and Instagram for better engagement. People love to share visually great articles.
Bookmark your post in bookmarking website like Reddit, Stumbleupon.
Share your links on Tumblr. Tumblr is so good as web 2.0 backlink.
Already you know that how you can do the right thing for your content. You may be asking again why I am doing it? And how I am making backlinks?
When you are making great content, Google will be notified and it will make your post a great rank in a search engine that people look for. Now people will link back to your content as a reference. isn’t that awesome?
This is how you are gonna make backlink not even efforting on boot-licking, relation building backlinks. hahaha!